Get to know the brand

Shop the new collection at wonderfull prices and stock up
on your favorite pieces.

About our brand and history

TIME FOR CHANGE!

DEMM FASHION GROUP DARE!
Innovation in the market, that is what we do. Don’t wait for what’s coming, but make the difference yourself, says CEO Freddy Samseer.
We do what others don’t dare and it works. With the super collection of the new label # VDR, stands for Via Delle Rose we give a shock wave to the Fashion Industry. Innovative, refreshing, affordable, comfort, sportstyle, fashionstyle, shoes. You name it all, #VDR has it all. We don’t have to say much!

 

Kind regards,
Team DEMM/VDR
EUROPE HEADQUARTER
WORLD FASHION CENTER AMSTERDAM
Showroom 2.00.13

 

ABOUT #VDR

As Via Delle Rose we started in 2004, based in Italy. In 2007 we expanded to different countries upon their own request. Being different, we attracted attention.

Today you can see, hear and purchase Via Delle Rose in 20 countries.

Visit us at our showroom in Amsterdam

Team DEMM/VDR
EUROPE HEADQUARTER
WORLD FASHION CENTER AMSTERDAM
Showroom 2.00.13
T: +31 20 614 37 00 (mo./fr.)

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